Subject Outline MGT537 - Entrepreneurship Project Table of Contents Subject Summary ...................................................................................................................2 Subject Coordinator ...............................................................................................................2 Subject Coordinator ..................................................................................................2 Email ..........................................................................................................................2 Phone .........................................................................................................................2 Consultation procedures ..........................................................................................2 Subject Overview....................................................................................................................2 Abstract......................................................................................................................2 Learning outcomes....................................................................................................3 Subject content .........................................................................................................3 Key subjects...............................................................................................................3 Subject Schedule & Delivery ..................................................................................................3 Prescribed text...........................................................................................................4 Class/tutorial times and location .............................................................................4 Schedule ....................................................................................................................4 Learning materials.....................................................................................................5 Learning, teaching and support strategies ..............................................................5 Recommended student time commitment .............................................................8 Assessment Items ...................................................................................................................9 Essential requirements to pass this subject.............................................................9 Items ..........................................................................................................................9 What is Entrepreneurship? ..........................................................................9 Thinking about a venture ..........................................................................14 Finance, Growth and Planning ..................................................................18 Formal Business Plan or Business Model Cavas.......................................23 Assessment Information ......................................................................................................27 Academic integrity ..................................................................................................27 Referencing..............................................................................................................27 How to submit your assessment items ..................................................................27 Online submission process........................................................................27 Postal submission process ........................................................................28 Hand delivered submission process .........................................................28 Alternative submission process ................................................................28 Extensions................................................................................................................28 How to apply for special consideration..................................................................29 Penalties for late submission..................................................................................29 Resubmission ..........................................................................................................29 Feedback processes ................................................................................................30 Assessment return...................................................................................................30 Student Feedback & Learning Analytics ..............................................................................30 Evaluation of subjects .............................................................................................30 Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 1 of 32

Changes and actions based on student feedback .................................................30 Learning analytics ...................................................................................................31 Services & Support ...............................................................................................................31 Develop your study skills ........................................................................................31 Library Services .......................................................................................................31 CSU Policies & Regulations...................................................................................................31 Subject Outline as a reference document..............................................................31 Subject Summary MGT537 - Entrepreneurship Project Session 3 2019 Faculty of Business, Justice and Behavioural Sciences School of Management and Marketing Internal Mode Credit Points 8 Welcome to a new session of study at Charles Sturt University. Please refer to the University's Acknowledgement of Country (http://student.csu.edu.au/study/acknowledgement-of- country) . Subject Coordinator Subject Coordinator Mr Gana Pathmanathan Email gpathman@csu.edu.au Phone 02 9291 9349 Consultation procedures Any questions concerning the teaching of this subject can be made by contacting me, your lecturer, as below. My name : Helen Bothma My email : mailto:HBothma@studygroup.com'>HBothma@studygroup.com (mailto:mailto:HBothma@studygroup.com'>HBothma@studygroup.com) Email is the best option. Please send a brief message regarding the issue and include the subject name and subject code in your email. If your query is urgent then meet with the subject coordinator Subject Overview Abstract Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 2 of 32

This subject provides an opportunity for enterprising students to formulate, evaluate and develop entrepreneurial ideas, projects and ventures. This subject integrates entrepreneurial theory and research with practical business/management knowledge, and is designed for prospective entrepreneurs to develop, launch and grow an entrepreneurial idea, project or venture. The subject explores social and commerical entrepreneurship, and addresses issues including bootstrapping, micro-enterprise, mini-preneurship, intrapreneurship as well as corporate entrepreneurship. The focus is on innovation and entrepreneurship in relation to both product and process, and is suitable for those working as individuals or within organisations. Learning outcomes Upon successful completion of this subject, students should: be able to identify and critique current theory and research in entrepreneurship and entrepreneurial behaviour; be able to identify and evaluate individual and organisational entrepreneurial opportunities; be able to assess the value proposition of an entrepreneurial idea, project or venture; be able to prepare and present an entrepreneurial venture plan and pitch; and be able to recommend growth and/or harvest strategies for entrepreneurial projects or ventures. Subject content This subject's content revolves around developing an effective business plan or business model canvas. Topics include entrepreneurship principles and theory, forms of entrepreneurship, social entrepreneurship, corporate entrepreneurship and writing an eff ective business plan. Key subjects Passing a key subject is one of the indicators of satisfactory academic progress through your course. You must pass the key subjects in your course at no more than two attempts. The first time you fail a key subject you will be at risk of exclusion; if you fail a second time you will be excluded from the course. The Academic Progress Policy (https://policy.csu.edu.au/view.current.php?id=00250) sets out the requirements and procedures for satisfactory academic progress, for the exclusion of students who fail to progress satisfactorily and for the termination of enrolment for students who fail to complete in the maximum allowed time. Subject Schedule & Delivery Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 3 of 32

Prescribed text The textbooks required for each of your enrolled subjects can also be found via the Student Portal Textbooks (http://student.csu.edu.au/study/study-essentials/textbooks) page. Frederick, H., O'Connor, A., and Kuratko, D. (2019). Entrepreneurship: Theory/Practice/Process. Cengage Learning Australia, Melbourne. It is preferred that you read the text and then during the meeting times we can discuss any questions that you have. I will put up the ppts to provide guidance, but they are not sufficient alone to pass the subject. Class/tutorial times and location Your class times can be found at Timetable @ CSU (http://timetable.csu.edu.au/) . Find out how to use Timetable @ CSU via the Student Portal Class Timetable (http://student.csu.edu.au/study/study-essentials/timetable) page. Schedule Week Week Commencing Topic/Module Other Information 1 11/Nov/2019 Entrepreneurial Evolution READ CHP 1 2 18/Nov/2019 Entrepreneurial Mindset READ CHP 2 3 25/Nov/2019 Ethics and Social Entrepreneurship READ CHP 3 and 4 ; Assignment 1 due @ Midnight 1 December 4 02/Dec/2019 Pathways HECS Census Date for Session 3: 06/Dec/2019 Read CHP 4 5 09/Dec/2019 Financial Management Sources of Finance READ CHP 12 READ CHP 13; Guest lecturer Morgan Miles 6 16/Dec/2019 Opportunities and Innovation READ CHP 5 7 23/Dec/2019 Mid-Session Break / 24/Dec/ 2019 – 01/Jan/2020 8 30/Dec/2019 Lean Entrepreneurship READ CHP 6 Assignment 2 due @ Midnight 5 January 2020 9 06/Jan/2020 Marketing READ CHP 8; Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 4 of 32

Week Week Commencing Topic/Module Other Information 10 13/Jan/2020 Strategic Entrepreneurship Growth READ CHP 9 11 20/Jan/2020 Business Planning READ CHP 11 Assignment 3 due @ Midnight 26 January 2020 12 27/Jan/2020 Valuation and Harvest READ CHP 14; Assignment 4 due @ Midnight 2 February 2020 13 03/Feb/2020 Presentations Assignment 4 presented in class Learning materials Details of learning materials that support your success in this subject can be found in the Interact2 Subject Site. Learning, teaching and support strategies Your subject materials are available on the Interact2 site under Learning Content and Activities in the left hand side menu. I suggest that for each weekly topic you: read the learning outcomes (objectives) read the introduction and skim the remainder of the topic have a read of the corresponding chapter in the text attend the weekly class attempt the textbook and self-assessment activities - these are optional and are not assessable. The best way for you to engage with me and your peers is through class discussions and activities. Academic learning support Information on effective time management is available on the CSU Learning Support website via the following link: http://student.csu.edu.au/ Visit the learning support website for advice about assignment preparation, academic reading and note-taking, referencing, and preparing for exams at: http://student.csu.edu.au/study The Study Centres also offers a range of workshops specifically targeting your needs as an international student. These workshops run multiple times per week and build into the comprehensive Academic Skills Development Program that you should participate in. Additionally, a number of student volunteers are available to assist you in a program known as Discipline Support Sessions. Please see the timetables for these programs on the noticeboards Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 5 of 32

on campus and also via the iLearn Interact2 Organisation site. You may also contact: Elaine Rodrigues Study Support Manager Phone: 02 8055 3413 E-mail: mailto:ERodrigues@studygroup.com'>ERodrigues@studygroup.com (mailto:mailto:ERodrigues@studygroup.com'>ERodrigues@studygroup.com) Miranda Alagich Study Support Coordinator Phone: 02 9291 9360 E-mail: mailto:MAlagich@studygroup.com'>MAlagich@studygroup.com (mailto:mailto:MAlagich@studygroup.com'>MAlagich@studygroup.com) Mazin Yousif Senior Study Support Coordinator Phone: 02 9291 9361 E-mail: mailto:MYousif@studygroup.com'>MYousif@studygroup.com (mailto:mailto:MYousif@studygroup.com'>MYousif@studygroup.com) For appointments, please see Reception. Queries regarding the content of this subject should be directed to your Subject Lecturer. Library services The Library is located on campus as well online. Your campus Library (http://www.csustudycentres.edu.au/about-csu-study-centres/academic-support/ student-library) will support your learning journey by providing the following: A Self-Check kiosk for borrowing books: no more queues! Library orientation, database searching and information literacy workshops run during the semester Computer terminals to conduct online research and complete written work Photocopiers, scanners and printers State of the art study and research facilities Access to all subject texts including reserve copies for 2 hour loan Qualified Information professionals to assist with all your information needs. And for loan renewals and making requests, check your StudyGroup Library account by accessing the StudyGroup Library catalogue (http://sga- primo.hosted.exlibrisgroup.com/primo_library/libweb/action/ search.do?vid=SGA) Check with your Campus Library for opening hours and visit Library News for updates on Interact2 (https://idp.csu.edu.au/idp/profile/SAML2/Redirect/SSO?execution=e3s1) . CSU Library Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 6 of 32

For 24/7 access, go to CSU Library online (https://library.csu.edu.au/) http://student.csu.edu.au/library The CSU Library provides access to online resources. These are: Peer-reviewed journal articles eBooks Company and government reports eJournals Dissertations & theses Newspapers including Business & Financial newspapers in Factiva (see Business & IT Journal databases) Other Reference resources (eg. Australian Bureau of Statistics, Australian standards, online encyclopaedias & dictionaries to be read on the computer Online assistance via free call on 1800 808 369, or ‘Ask a Librarian’ - Live Chat or Web Form . Other CSU Library services and resources: https://student.csu.edu.au/library/study-research Video tutorials in research skills, finding journal articles for assignments, topic analysis Endnote referencing software Other online library services to help you successfully complete your assignments Online Tutorials http://student.csu.edu.au/library/study-research/training-tutorials-videos Learn how to: Use Primo Search to find eReserve study materials and journal articles Search journal databases and web resources for information for your assessment tasks Identify appropriate sources of information and peer reviewed material, to evaluate resources Subject Library Resource Guides http://libguides.csu.edu.au/ Subject Library Guides are a great way to get started with research. Each online guide is tailored to a specific area of study, including Accounting, Business and Information Technology outlining how to research in your area and where to look for information. Library Help http://student.csu.edu.au/library/help-contacts Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 7 of 32

Friendly and quick assistance is available. Ask for help finding information and navigating the library’s extensive eResources. National Library of Australia - Trove database http://trove.nla.gov.au/ The Trove database from the National Library of Australia provides access to many different online resources on any subject. University of Technology Sydney - Blake Library http://find.lib.uts.edu.au/ All students with a CSU student card can access University of Technology, Sydney (UTS) library for free 10 times per year or paying $50 per year to join CAUL scheme to borrow books and use the UTS library within the guidelines set down by UTS. Access restrictions may be in place during exam periods. The UTS Blake library is located near Chinatown: corner Quay Street & Ultimo Road, Haymarket. Phone: 02 9514 3666. Contact Details below for any student enquiries: CSU Study Centre Darlinghurst Library http://tinyurl.com/sgprimo Ms Mireille Eid Library Manager Phone: 02 9291 9326 Email: mailto:Meid@studygroup.com'>Meid@studygroup.com (mailto:mailto:Meid@studygroup.com'>Meid@studygroup.com) Ms Angie Baho Library Officer Phone: 02 9291 9315 Email: mailto:darlibrary@studygroup.com'>darlibrary@studygroup.com (mailto:mailto:darlibrary@studygroup.com'>darlibrary@studygroup.com) Recommended student time commitment This subject code is an 8 point subject. The CSU Subject Policy states that a standard 8 point subject should require you to spend up to 160 hours engaged in the learning and teaching activities. These activities include the time spent in preparation for assessment, including study for examinations, tests, and assignment preparation. The following is a recommended breakdown of the hours allocated for successful completion of this: 36 hours in class 60 hours reading 20-25 hours per assignment Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 8 of 32

Assessment Items Essential requirements to pass this subject You must obtain a total mark of at least 50% in order to pass this subject. To be eligible for the grade AA you must have submitted all assessment items in this subject. If you choose not to complete an assessment item and receive an an overall mark between 45 and 49 then you will not be granted an AA. Items Item No. Title Value Due Date* Return Date** 1 What is Entrepreneurship? 25% 01-Dec-2019 20-Dec-2019 2 Thinking about a venture 25% 05-Jan-2020 24-Jan-2020 3 Finance, Growth and Planning 25% 26-Jan-2020 17-Feb-2020 4 Formal Business Plan or Business Model Cavas 25% 02-Feb-2020 21-Feb-2020 * Due date is the last date for assessment items to be received at the University ** Applies only to assessment items submitted by the due date Assessment item 1 - What is Entrepreneurship? Value: 25% Due Date: 01-Dec-2019 Return Date: 20-Dec-2019 Length: 10 PowerPoint Slides Submission method options: Alternative submission method TASK Ten power points slides that use real examples from YOUR local community and then describe; 1. The environmental school of thought with an example that might fit this approach. 2. The financial capital school of thought -use an example of a venture that might best be funded by debt. 3. The financial capital school of thought - use an example of a venture that might be best funded by equity. 4. The displacement school of thought - give an example of a venture started due to cultural displacement. 5. The displacement school of thought - give an example of a venture started due to opportunity. 6. What a social enterprise is and provide one local example. 7. What a triple bottom line venture is and give an example. 8. With an example a venture that is operating unethically but legally. 9. Role distortion with an example Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 9 of 32

10. Can for-profit entrepreneurs benefit from linking to a social cause and provide an example of one organisation doing it. Please pick organisations that are a clear example of question and explain why. We will discuss this in class RATIONALE SUBJECT LEARNING OUTCOMES This assessment task will assess the following learning outcome/s: be able to identify and critique current theory and research in entrepreneurship and entrepreneurial behaviour. be able to identify and evaluate individual and organisational entrepreneurial opportunities. GRADUATE LEARNING OUTCOMES This task also contributes to the assessment of the following CSU Graduate Learning Outcome/s (https://student.csu.edu.au/study/glo) : Ethics (Knowledge) - CSU Graduates understand ethical approaches such as rights, utilitarianism and virtue ethics and the need for moral awareness and reflection on moral values. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 10 of 32

MARKING CRITERIA AND STANDARDS Criteria↓ Standards→ Mark High Distinction (22.1-25) Distinction (19.1-22) Credit (16.1-19) Pass (12.5- 16) Fail (00.0 -12.49) Description and example of the environment school of thought 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Description and example of the financial capital school of thought -use an example of a venture that might best be funded by debt. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Description and example of the financial capital school of thought - use an example of a venture that might be best funded by equity 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Description and example of the displacement school of thought - give an example of a venture started due to cultural displacement. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 11 of 32

Description and example of the displacement school of thought - give an example of a venture started due to opportunity. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Description and example of what a social entreprise is and provide one local example. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Description and example of what a triple botton line venture. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Description and example of a venture that is operating unethically but legally. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Description and example of role distortion with an example. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 12 of 32

Description and example of can for- profit entrepreneurs benefiting from linking to a social cause and provide an example of one organization doing it. 2.5 Identifies and examines concept with depth, detail, and clarity. Identifies and examines concept clearly and accurately. Identifies and examines important concept but lacks clarity or accuracy. Critique is limited. Identifies and defines concept but with limitations. Superficial. Limited grasp of concept; lacking in critical examination. Total marks: 25 Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 13 of 32

PRESENTATION MS power point is to be used. Simple slides using bullet points and 16 pt fonts. No Images are needed REQUIREMENTS This assessment should be submitted via Turnitin. Details will be provided on Interact2. The Referencing at CSU (http://student.csu.edu.au/library/integrity/referencing-at-csu) webpage has lots of helpful information on referencing. The referencing style at CSU is APA 6th. For help with using APA 6th, you can use the: CSU Guide to APA Referencing (http://student.csu.edu.au/__data/assets/ pdf_file/0011/294977/APA-Referencing-Summary.pdf) CSU Example of an APA Reference List (http://student.csu.edu.au/__data/assets/ pdf_file/0005/1135949/CSU-example-of-an-APA-Reference-List.pdf) The Academic Referencing Tool (https://apps.csu.edu.au/reft ool/) is a quick way to check the correct in-text citation and reference-list entry for many diff erent types of resources. Assessment item 2 - Thinking about a venture Value: 25% Due Date: 05-Jan-2020 Return Date: 24-Jan-2020 Length: 10 power point slides Submission method options: Alternative submission method TASK Create a Power Point presentation that describes YOUR PROPOSED business concept in 10 slides; 1. Is it an individual, corporate or social venture? 2. Is it a start-up or existing business? 3. How does it generate income or positive cash flow? 4. What does it do as a business? 5. Who are the competitors? 6. Who are the customers? 7. What is the value proposition (competitive advantage) for the customer? 8. What is its mission? 9. What customer problems or needs does the business meet? 10. Is this a high growth, lifestyle or survival venture? We will discuss these in class RATIONALE Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 14 of 32

SUBJECT LEARNING OUTCOMES This assessment task will assess the following learning outcome/s: be able to identify and critique current theory and research in entrepreneurship and entrepreneurial behaviour. be able to identify and evaluate individual and organisational entrepreneurial opportunities. be able to assess the value proposition of an entrepreneurial idea, project or venture. GRADUATE LEARNING OUTCOMES This task also contributes to the assessment of the following CSU Graduate Learning Outcome/s (https://student.csu.edu.au/study/glo) : Academic Literacy and Numeracy (Knowledge) - CSU Graduates understand the use and structure of appropriate language in written, oral, visual, mathematical, and multi-modal communication. Information and Research Literacies (Knowledge) - CSU Graduates demonstrate that disciplinary knowledge is developed through research and evidence. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 15 of 32

MARKING CRITERIA AND STANDARDS Criteria↓ Standards→ Mark High Distinction (22.1-25) Distinction (19.1-22) Credit (16.1-19) Pass (12.5- 16) Fail (00.0 -12.49) Describe and defend your venture as an individual, corporate or social venture. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend your venture as a start-up or existing venture. 2.5 Identifies and examines the concept with an in-depth critique; containing details and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend how your venture will generate income or wealth? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend what your venture does as a business 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend who are your venture’s competitors 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 16 of 32

Describe and defend your description of your venture’s customers 2.5 Identifies and critiques, the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend fully your venture’s value proposition. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend your venture’s mission. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe what customer problem(s) or needs the business solves 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Is this venture a high growth, lifestyle or survival venture- why? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Total marks: 25 Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 17 of 32

PRESENTATION MS PowerPoint is to be used. Simple slide with clear answers are best. Use bullet points and a 16 pt. font. No images are needed. REQUIREMENTS This assessment should be submitted via Turnitin. Details will be provided on Interact2. The Referencing at CSU (http://student.csu.edu.au/library/integrity/referencing-at-csu) webpage has lots of helpful information on referencing. The referencing style at CSU is APA 6th. For help with using APA 6th, you can use the: CSU Guide to APA Referencing (http://student.csu.edu.au/__data/assets/ pdf_file/0011/294977/APA-Referencing-Summary.pdf) CSU Example of an APA Reference List (http://student.csu.edu.au/__data/assets/ pdf_file/0005/1135949/CSU-example-of-an-APA-Reference-List.pdf) The Academic Referencing Tool (https://apps.csu.edu.au/reft ool/) is a quick way to check the correct in-text citation and reference-list entry for many diff erent types of resources. Assessment item 3 - Finance, Growth and Planning Value: 25% Due Date: 26-Jan-2020 Return Date: 17-Feb-2020 Length: 10 PowerPoint Slides Submission method options: Alternative submission method TASK Create a Power Point presentation that describes YOUR PROPOSED business concept in 10 slides; 1. What is the target market for your venture and how large is it? 2. Is it a B2B or B2C venture - Diagram your supply chain? 3. How will you promote this product? 4. What financial data do you need to price this product? 5. What is the Break-even point in customers per day for B2C, or sales per month for B2B and explain. 6. Provide a pro-forma balance sheet for day 1 of the venture. 7. Describe the advantages of being a sole trader. 8. Describe the advantages of having a partner. 9. Describe the advantages of incorporation. 10. How will you structure this venture? Why? We will discuss this in class RATIONALE Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 18 of 32

This assessment task will assess the following learning outcome/s: be able to assess the value proposition of an entrepreneurial idea, project or venture. be able to prepare and present an entrepreneurial venture plan and pitch; and, be able to recommend growth and/or harvest strategies for entrepreneurial projects or ventures. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 19 of 32

MARKING CRITERIA AND STANDARDS Criteria↓ Standards→ Mark High Distinction (22.1-25) Distinction (19.1-22) Credit (16.1-19) Pass (12.5- 16) Fail (00.0 -12.49) Describe and defend the target market for your venture and its size. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend your venture as a B2B or B2C marketer. Fully describe and diagram your supply chain. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend how you plan to promote this product. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend what financial data you need to price your main product. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend the Break-even point of the venture 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 20 of 32

Describe and defend a Pro- Forma balance sheet for Day 1. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend the advantages of being a sole trader. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend the advantages of having a partner. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend the advantages of incorporation. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Describe and defend the structure of your venture? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Total marks: 25 Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 21 of 32

Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 22 of 32

PRESENTATION MS PowerPoint is to be used. Simple slides with clear answers work best. Please use bullet points and 16 pt. font. REQUIREMENTS This assessment must be submitted via Turnitin. Details will be provided via Interact2 The Referencing at CSU (http://student.csu.edu.au/library/integrity/referencing-at-csu) webpage has lots of helpful information on referencing. The referencing style at CSU is APA 6th. For help with using APA 6th, you can use the: CSU Guide to APA Referencing (http://student.csu.edu.au/__data/assets/ pdf_file/0011/294977/APA-Referencing-Summary.pdf) CSU Example of an APA Reference List (http://student.csu.edu.au/__data/assets/ pdf_file/0005/1135949/CSU-example-of-an-APA-Reference-List.pdf) The Academic Referencing Tool (https://apps.csu.edu.au/reft ool/) is a quick way to check the correct in-text citation and reference-list entry for many diff erent types of resources. Assessment item 4 - Formal Business Plan or Business Model Cavas Value: 25% Due Date: 02-Feb-2020 Return Date: 21-Feb-2020 Length: 10 PowerPoints that cover your business Submission method options: Alternative submission method TASK Use chapter 11 in the text to develop an investable business plan that covers the business idea presented in the PowerPoints. Make sure that you fully cover the following and all relevant sections of the business plan outline from the text. 1. Executive Summary 2. What is the business model? 3. What is the market potential - what is your data that supports the market potential? 4. Who are your supply chain/value chain partners and how will you work with them? 5. What is your management structure? 6. How long will it take to break even? Do you want debt, equity or will you bootstrap? 7. What is the value proposition for your customers? 8. Is this a venture to re-sell at a harvest event or will you run it as an on-going business? 9. How will this venture be funded, what are the debt repayment or equity milestones to be achieved and what are the consequences to your venture if they are not met? 10. What are your HR issues and how will you staff this venture? You will present this plan in class in a 10 minute presentation. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 23 of 32

RATIONALE SUBJECT LEARNING OUTCOMES This assessment task will assess the following learning outcome/s: be able to identify and evaluate individual and organisational entrepreneurial opportunities. be able to assess the value proposition of an entrepreneurial idea, project or venture. be able to prepare and present an entrepreneurial venture plan and pitch. be able to recommend growth and/or harvest strategies for entrepreneurial projects or ventures. GRADUATE LEARNING OUTCOMES This task also contributes to the assessment of the following CSU Graduate Learning Outcome/s (https://student.csu.edu.au/study/glo) : Academic Literacy and Numeracy (Knowledge) - CSU Graduates understand the use and structure of appropriate language in written, oral, visual, mathematical, and multi-modal communication. Academic Literacy and Numeracy (Skill) - CSU Graduates demonstrate the literacy and numeracy skills necessary to understand and interpret information and communicate eff ectively according to the context. Academic Literacy and Numeracy (Application) - CSU Graduates consider the context, purpose, and audience when gathering, interpreting, constructing, and presenting information. Information and Research Literacies (Application) - CSU Graduates synthesize and apply information and data to different contexts to facilitate planning, problem solving and decision making. Ethics (Knowledge) - CSU Graduates understand ethical approaches such as rights, utilitarianism and virtue ethics and the need for moral awareness and reflection on moral values. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 24 of 32

MARKING CRITERIA AND STANDARDS Criteria↓ Standards→ Mark High Distinction (22.1-25) Distinction (19.1-22) Credit (16.1-19) Pass (12.5- 16) Fail (00.0 -12.49) Does the executive summary describe the key dimensions of the business? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Is the description of the market reasonable and realistic? Does it include data? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Does the description of the business model seem realistic? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Does the description of the supply chain and value chain seem reasonable and realistic? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Is the description of the management structure realistic and reasonable? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 25 of 32

Is the description of BEP realistic and reasonable? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Is the description of value proposition reasonable and realistic? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Is the venture’s description harvest or sustainable plan reasonable? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Is the description of the funding model consistent with the business and its harvesting plan? Is it realistic with milestones. 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Is the description of HR issues realistic? 2.5 Identifies and examines the concept with depth, detail and clarity. Identifies and examines concept clearly and accurately. Identifies and examines the concept but lacks clarity or accuracy. Critique is limited. Identifies and defines the concept but with limitations. Superficial. Limited grasp of the concept; lacking in critical examination. Total marks: 25 Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 26 of 32

PRESENTATION REQUIREMENTS This assessment should be submitted via Turnitin. Details will be provided on Interact2. You will present this plan in class in a 10 minute presentation. The business plan or BMC must cover: 1. The initiatives value proposition to customers and investors 2. A complete description of competitive advantage 3. How will it be funded? 4. What does the entrepreneur want from the reader? (equity, debt, partnerships, support) Assessment Information Academic integrity Academic integrity means acting with honesty, fairness and responsibility, and involves observing and maintaining ethical standards in all aspects of academic work. This subject assumes that you understand what constitutes plagiarism, cheating and collusion. If you are a new student we expect you to complete the modules called Academic Integrity at CSU (http://student.csu.edu.au/library/integrity/academic-integrity-course) . CSU treats plagiarism seriously. We may use Turnitin to check your submitted work for plagiarism. You can use Turnitin to check for plagiarism (http://student.csu.edu.au/library/ integrity/referencing-at-csu/checking) in your assessments before submission. Referencing Referencing is an important component of academic work. All assessment tasks should be appropriately referenced. The specific details of the referencing requirements are included in each assessment task description. Get referencing style guides and help (http://student.csu.edu.au/library/integrity/referencing-at-csu) to use for your assessments. How to submit your assessment items ONLINE SUBMISSION PROCESS Assessment tasks that are not completed through the Subject site need to be submitted electronically via Turnitin site by the due date. You will be able to add yourself to the Turnitin class once the class is set up by your Lecturer. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 27 of 32

Unless advised otherwise, all Turnitin submissions are due by midnight (AEST) of the date specified. Please note that the time and the date of your Turnitin submission will be used to determine your official submission time. All textual elements within an assessment must be submitted in a format that is readable by Turnitin. Specific exceptions, where an assessment requires the insertion of image based evidence of workings will be outlined in the context of the assessment. Students that deliberately attempt to insert content of assessments in a format that is not readable by Turnitin may be subject to Academic misconduct investigations. Additional Submission Information : It is recommended that your name , student ID and page number are included in the header or footer of every page of any assignment. You are also required to rename your assignment file before you submit via Turnitin as per below protocol: SUBJECT CODE, SI, SURNAME, STUDENT ID, ASSESSMENT NUMBER, SESSION. Example – BUS100 SI PATEL 11554466 A3 201860.doc POSTAL SUBMISSION PROCESS Under normal circumstances postal submissions will not be accepted for any of the assessments required. HAND DELIVERED SUBMISSION PROCESS Under normal circumstances hand delivered submissions will not be accepted for any of the assessments required. ALTERNATIVE SUBMISSION PROCESS Under normal circumstances alternative submission will not be accepted for any of the assessments required. Extensions It is best to complete assessment items by the due date. However, when something unavoidable comes up an extension may be possible. The following principles are used when processing extensions 1. For in-session assessment items, an extension request for up to three (3) calendar days can be made by emailing your subject coordinator directly before the due date. In your email please state the reason why you need more time as well as what precisely you are requesting. Supporting documentation is not required. If an extension is requested in the above format with a valid reason and your request does not disadvantage other students, the extension will be approved. 2. For in-session assessment items, extension requests of more than three (3) calendar days must be made via the special consideration form: https://apps.csu.edu.au/specialcons/. (https://apps.csu.edu.au/specialcons/) The request must be made before the due date and must include supporting documentation. Acceptable reasons are given in the Special Consideration Policy< https://policy.csu.edu.au/view.current.php?id=00298 >. Each request will Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 28 of 32

be considered on a case by case basis. The request may not be granted. The maximum extension possible will be seven (7) calendar days. 3. If you receive an extension, then you should expect the assessment item and its feedback to be returned later. If you submit later than the extended due date you will receive late penalties as per guidelines below. 4. Unless your extension permits otherwise, submissions received 10 days after the original due date will receive zero. 5. For end of session exams, you can request a supplementary exam via https://apps.csu.edu.au/specialcons/. (https://apps.csu.edu.au/specialcons/) This request must be made within 3 working days of the date of exam and must include supporting documentation. Acceptable reasons are given in the Special Consideration Policy < https://policy.csu.edu.au/view.current.php?id=00298 >. For medical issues, a CSU medical certificate is required. If the supplementary exam (SX) is awarded then your exam is moved to the next examination period. In order to preserve exam integrity and manage the logistics of exams, the timing of a supplementary exam is heavily restricted. How to apply for special consideration Academic regulations provide for special consideration to be given if you suffer misadventure or extenuating circumstances during the session (including the examination period) which prevents you from meeting acceptable standards or deadlines. Find the form on the Student Portal Special Consideration, Misadventure, Advice and Appeals (http://student.csu.edu.au/ study/academic-advice) page. Penalties for late submission The penalty for late submission of an assessment task (without obtaining the Subject Coordinator's approval for an extension) will be: 10% deduction per day, including weekends , of the maximum marks allocated for the assessment task, i.e. 1 day late 10% deduction, or 2 days late 20% deduction. An example of the calculation would be: Maximum marks allocated = 20 Penalty for one day late = 2 marks (so, a score of 18/20 becomes 16/20 and a score of 12/20 becomes 10/20). If an assignment is due on a Friday but is not submitted until the following Tuesday, then the penalty will be four days (40% deduction or 8 marks in the example above). Submissions more than 10 days late will be acknowledged as received but will not be marked. Resubmission Under normal circumstances resubmission of assessment items will not be accepted for any of the assessments required in this subject. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 29 of 32

Feedback processes You will receive feedback in several forms throughout the semester. You will receive a mark for each assessment except where the assessment has a satisfactory/ unsatisfactory grade type. The mark of the assessment will indicate the grade for that assessment. Feedback on your assignment can be viewed on Turnitin after the assignment results are released. The following are some of the forms of feedback that I may use. Voice comments In text comments Marking rubrics End of text comments You may also approach me in class for further clarification or feedback on the assignment. Assessment return If your assignment was submitted on time, you should normally expect your marked assignment to be despatched/returned to you within 15 business days of the due date. If an assignment is submitted on time but not returned by the return date, you should make enquiries in the first instance to the Subject Coordinator. If the subject coordinator is not available, please contact your teaching team using the contact details and consultation procedures provided on your Interact2 subject site. Student Feedback & Learning Analytics Evaluation of subjects CSU values constructive feedback and relies on high response rates to Subject Experience Surveys (SES) to enhance teaching. Responses are fed back anonymously to Subject Coordinators and Heads of Schools to form the basis for subject enhancement and recognition of excellence in teaching. Schools report on their evaluation data; highlighting good practice and documenting how problems have been addressed. You can view a summary of survey results via the Student Portal SES Results (https://student.csu.edu.au/study/subject- experience-survey-results) page. We strongly encourage you to complete your online Subject Experience Surveys. You will be provided with links to your surveys via email when they open three [3] weeks before the end of session. Changes and actions based on student feedback First offering Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 30 of 32

Learning analytics Learning Analytics refers to the collection and analysis of student data for the purpose of improving learning and teaching. It enables the University to personalise the support we provide our students. All Learning Analytics activities will take place in accordance with the CSU Learning Analytics Code of Practice. For more information, please visit CSU's Learning Analytics (http://www.csu.edu.au/division/student-learning/home/analytics-and-evaluations/ learning-analytics) website. Data about your activity in the Interact2 site and other learning technologies for this subject will be recorded and can be reviewed by teaching staff to inform their communication, support and teaching practices. Services & Support Your Student Portal (http://student.csu.edu.au/) tells you can how you can seek services and support. These include study, admin, residential, library, careers, financial, and personal support. Develop your study skills Develop your study skills (https://student.csu.edu.au/study/skills) with our free study services. We have services online, on campus and near you. These services can help you develop your English language, literacy, and numeracy. Library Services CSU Library (https://student.csu.edu.au/library) provides access to the eBooks, journal articles, books, and multimedia resources needed for your studies and assessments. Get the most out of these resources by contacting Library staff either online or in person, or make use of the many Library Resource Guides, videos and online workshops available. CSU Policies & Regulations This subject outline should be read in conjunction with all academic policies and regulations. Please refer to the collated list of policies and regulations relevant to studying your subject(s) (http://student.csu.edu.au/administration/policies-regulations-subjects) which includes links to the CSU Policy Library (http://www.csu.edu.au/about/policy) - the sole authoritative source of official academic and administrative policies, procedures, guidelines, rules and regulations of the University. Subject Outline as a reference document This Subject Outline is an accurate and historical record of the curriculum and scope of your Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 31 of 32

subject. CSU's Subject Outlines Policy (https://policy.csu.edu.au/view.current.php?id=00267) requires that you retain a copy of the Subject Outline for future use such as for accreditation purposes. Charles Sturt University Subject Outline MGT537 201990 S I Version 1 - Published 28 October 2019 Page 32 of 32